COMPLIMENTARY
At the Supply Chain and Revenue Cycle Virtual Briefing, industry leaders will convene to discuss best practices and opportunities to more effectively manage these two crucial processes so that care providers can lower costs, improve efficiency and ultimately provide better patient outcomes.

MARCH 10
Registrants get the benefit of attending the “live” event as well as access to the recording for up to 90 days.
Agenda
All times are listed in Central Time Zone
Agenda subject to change
9:00 - 9:05 AM
Opening Comments from the Publisher
Fawn Lopez, Publisher. Modern Healthcare and Vice President, Crain Communications
9:05 - 9:35 AM
Opening Keynote
Steve Downey, Chief Supply Chain and Patient Support Services Officer, Cleveland Clinic
Serving patients and caregivers in today's healthcare environment is fraught with challenges. Increasing costs from inflation, shortages, disruptions and labor challenges present obstacles that can derail the best efforts. Yet, the best health systems see supply chains and support services as a strategic asset, leading to financial success, organizational growth, clinician efficiency and patient health.
9:35 - 10:00 AM
State of the Supply Chain: Hidden Costs and Emerging Trends
Presenters
Lisa Bragg, Managing Director of Clinical Optimization and Care Transformation, Impact Advisors
Michael Gordon, Associate Director, Supply Chain, Impact Advisors
Discover the hidden costs and emerging trends within supply chain departments, based on our experience in working with dozens of leading health systems. This 30-minute presentation will explain:
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Why ERP business process optimization across your organization is crucial to recognize the full value of your ERP investment
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How healthcare systems are at a distribution crossroads due to the pandemic, and why determining your path is critical to your operations
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How to solve challenges such as overutilization of supply chain resources, due to lack of standardization and misalignment in product selection and evidence-based use, through clinical optimization and supply chain synergies
10:00 - 10:30 AM
Next Level Revenue Cycle Management Performance: Maximizing Yield and Labor Efficiency through EHR Optimization
Presenters
Jim Akimchuk, Vice President, Strategy and Operations, Impact Advisors
Bill Falconer, Managing Director, Strategy and Operations, Impact Advisors
Discover the often-hidden yield performance and collections efficiency achievable through a truly optimized EHR supported by integrated and comprehensive end-to-end RCM processes. This 30-minute presentation will explain:
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Why organizations fail to realize the total value of an EHR implementation across a continuum of Revenue Cycle and Patient Service opportunities
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How to modernize and harness the power you may be missing from your existing EHR platforms to improve both the bottom line and your patient experience journey
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How to solve challenges such as increasingly manual workflows and burdensome labor requirements driven by changes in payer behavior and the data requirements of the emerging value-based care marketplace
Download information from Impact Advisors
10:30 - 11:30 AM
What’s Ahead for Revenue Cycle and Finance Leaders: Strategies for Current and Future Demands
Moderator
Tim Kinney, Partner, Guidehouse
Panelists
Robin Damschroder, Executive Vice President and Chief Financial Officer, Henry Ford Health System
Rich Madison, Network Vice President, Revenue Cycle, St. Luke’s University Health Network
Mark Pulczinski, Chief Revenue Cycle, Medical Center, UVA Health System
Today’s highest-performing revenue cycle and finance teams are aggressively embracing innovation and new technology to drive results, despite overwhelming challenges. During this discussion, our panel of health system experts will explore the latest developments to revenue cycle strategy and innovations, including:
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What is a best-in-class contact center and why is it important from financial, clinical, and patient perspectives?
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The growth of clinical and revenue functions within the revenue cycle
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How and when to leverage automation
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How and when to use outsourcing to drive performance
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The impact of legislation on revenue cycle and how it can be used to your advantage
Download information from Guidehouse.
11:30 AM - 12:20 PM
Responding to the Great Resignation: Mitigating Disruption within your Revenue Cycle to Avoid Productivity Gaps and Revenue Leakage
Presenters
Emily Anne Jacobstein, Director, PwC
Jacob Shurbet, Managing Director, PwC
As the Great Resignation continues and employees look for higher pay, more flexibility and benefits, leaders they can trust, and a new sense of mission and purpose, revenue cycle leaders should be prepared, organizing their workforce and creating a more durable model for the future. In this session, experts in healthcare revenue cycle management will explain how to establish an agile and flexible system capable of handling shifts in employment without missing a beat.
Download information from PwC.
12:20 - 1:15 PM
Opportunities to Transform the Healthcare Supply Chain: Meeting and Exceeding Customer Expectations
Moderator
David Morin, Senior Director, Retail and Client Strategy, Narvar
Presenters
Marisa Farabaugh, Senior Vice President and Chief Supply Chain Officer, AdventHealth
Motz Feinberg. Vice President of Supply Chain, Cedars-Sinai Health System
Carlos Maceda, Chief Supply Chain Officer, Mount Sinai Health System
Rob Urban, Senior Director of eCommerce, Henry Schein
Running a hospital or health system is complicated. Success is defined by the achievement of positive patient outcomes—but it’s also tied to operational efficiency. That is why hospital administrators and health system CFOs care about their supply chains. An efficient, responsive supply chain allows administrators and CFOs to better achieve positive patient outcomes as well as long-term profitability. In this session, a panel of industry leaders will illustrate how hospitals and health systems can exceed operational expectations through supply chain improvement. They will share best practices for optimizing logistics, building supply-side partnerships, and implementing supply-chain technologies to generate stronger profits and stronger patient outcomes.
1:15 - 1:45 PM
Increase Revenue Cycle Performance with Yield Analytics
Presenters
Tim Gould, Senior Vice President, Revenue Cycle Management, Currance
Kimberly Parrish, Chief Operating Officer, Currance
In this session learn how Yield Analytics is a must-have, new standard for measuring performance. Speakers will compare the traditional approach to measuring and managing performance to one that relies on real-time insights that track yield at the account level. They will show how these data and reports augment and impact the traditional financial metrics typically used to manage revenue cycle performance. This session will:
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Describe this new approach that puts Yield Analytics as the key operational measure
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Explain how it works and how it is different from the traditional approach to measuring revenue cycle performance
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Share customer experiences and results that have been achieved
Download information from Currance.
1:45 - 2:45 PM
Lower Costs Without Lower Care: A Strategic Approach to Non-Clinical Spending
Moderators
Chris Maher, Managing Partner, LogicSource
David Pennino, Chief Executive Officer, LogicSource
Panelists
Keith Noll, Chief Administrative Officef, WellSpan Health
Brian White, Chief Executive Officer, Me+U Care
The need for bottom-line cost management and profit improvement across healthcare has been magnified by ongoing revenue constraints, the drive for innovation, increased market pressures and rising complexity. Strategic initiatives such as vertical integration and telemedicine utilization present opportunities for greater long-term efficiencies – but healthcare organizations must identify new approaches to fund these changes. In this panel discussion, experts will explore how new approaches to non-clinical procurement can stretch dollars further, enable investment in innovation and enhance patient outcomes.
Download information from LogicSource.
2:45 - 3:15 PM
Closing Keynote: Doers Vs. Sayers – The Journey of Advantus
Daniel Hurry, President at Advantus Health Partners, Chief Supply Chain Officer at Bon Secours Mercy Health
The next generation of supply chain is upon us, whether we like it or not. As we look to navigate this post-pandemic future, how does supply chain and healthcare as a whole need to adapt? The traditional GPO of our past no longer works to meet the dynamic needs within our industry. How do we look back at our own journey to future-proof healthcare? How do we link the physical and digital worlds of supply chain today? What can we learn from non-healthcare industries and experiences? This keynote session will walk through the evolution of supply chain to unveil the decision of why Advantus Health Partners decided to go independent, stripping away from traditional support and paving a path that goes beyond for our patients and caregivers.
3:15 - 3:20 PM
Closing Comments from the Publisher
Fawn Lopez, Publisher, Modern Healthcare and Vice President, Crain Communications
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